| has quickly become a crowded one and i'm | 3.601 | Jump to 109.119 |  |  | 
              
                
                  | personal care is about 180 billion | 3.44 | Jump to 124.24 |  |  | 
              
                
                  | dollars globally it's about a trillion | 4.24 | Jump to 125.92 |  |  | 
              
                
                  | almost 100 percent of it is wrapped in | 4.719 | Jump to 130.16 | 
                      
                        
                      
                        PERCENT
                      
                      
                        almost 100 percent
                      
                     |  | 
              
                
                  | that means almost 100 percent of that | 4.161 | Jump to 134.879 | 
                      
                        
                      
                        PERCENT
                      
                      
                        almost 100 percent
                      
                     |  | 
              
                
                  | market leader today in zero waste and | 4.4 | Jump to 139.04 |  |  | 
              
                
                  | zero plastic specifically through our | 3.44 | Jump to 141.84 |  |  | 
              
                
                  | the business has grown over 50 from 2018 | 5.76 | Jump to 145.28 |  |  | 
              
                
                  | to 21 50 a year i should say from 2018 | 6.159 | Jump to 148.16 |  |  | 
              
                
                  | to 2021 to almost 400 million we are | 6.24 | Jump to 151.04 | 
                      
                        
                      
                        CARDINAL
                      
                      
                        almost 400 million
                      
                     |  | 
              
                
                  | so these are two of the most important | 4.24 | Jump to 205.84 |  |  | 
              
                
                  | things number one building products that | 4.801 | Jump to 207.599 |  |  | 
              
                
                  | and number two widening the availability | 4.32 | Jump to 212.4 |  |  | 
              
                
                  | on the first point we've always believed | 4.64 | Jump to 216.72 |  |  | 
              
                
                  | one repeat rate of any brand | 4.319 | Jump to 246.64 |  |  | 
              
                
                  | successful in the first year it is | 5.041 | Jump to 269.199 |  |  | 
              
                
                  | successful in doing that in 2021 and | 4.72 | Jump to 351.919 |  |  | 
              
                
                  | in 2022 and beyond as well because of | 3.921 | Jump to 356.639 |  |  |